— At Playtoday, I worked on branding, visual identity, marketing, and
hands-on sales insights that engage with both children and brand
enthusiasts. My work includes designing the annual Zomer Doeboekje,
a summer-themed activity booklet, as well as in-store posters, online
banners, and packaging for custom products. All reflecting the playful
spirit of the LEGO® brand.
Additionally, I created packaging for custom LEGO® sets for larger
clients, including the Dutch maritime company Boskalis.
